The real selling point for MLMs is that distributors can make money in two different ways. The first is money made from commissions from direct selling to consumers. And the second way to make money with an MLM is from the commissions made from sales of distributors below you in the pyramid (these are sometimes referred to as recruits or downline distributors).

46. There are people out in the industry that will tell you recruiting is Selling, and Selling is Recruiting. They are wrong. Selling is Transaction based, and Recruiting is Transformation based. Selling is a one time event, where Recruiting births many events in the future. Selling is about CLOSING people. Recruiting is about OPENING futures. Don’t be misled. They are 2 totally different processes, with different skill sets needed, no matter what some folks say.
A downline distributor is a recruited distributor from whom the sponsor (the one who recruited them) gains commissions. Every compensation plan involves recruiting other distributors to help sell the company’s product. Some compensation plans provide higher commissions for recruiting successful distributors (quality over quantity). Other plans only focus on simply hiring more distributors (quantity over quality). Overall, downline distributors help sponsors gain extra commissions.
You want to choose a niche you already are head over heels in love with. Whether you love makeup or skincare or healthy living, there’s something out there that fits you. Think about it. If you love the industry, you’re probably already talking about it online and surrounding yourself with people who have the same passion. Selling your products will be a natural progression, and you’ll be able to speak to everything you sell with much more authority and confidence and LOVE… and your sales will reflect that.
Prequalified prospects, sales referrals, or genealogy lists, whatever name is used, MLM leads are the lifeblood of any MLM (multi-level marketing) business, and without a continuous supply, the network marketing distributor will go broke and have to close down their MLM business. The question most networkers ask is “where do I get the best possible MLM leads for little or no money?” Are they generated on the internet, bought from an MLM lead-generation company, worked in the local market or found among friends and family? The answer is easier than it may seem; all of the above.
The MLM presenter many times gets out the dump truck, backs it up to the prospect, and then unloads a TON of information on them. NOT! The prospect is NOT a landfill. Present the information one bite size piece at a time, and give them a chance to digest it. Too much info will turn the prospect off. And they will be thinking, "Do I have to learn ALL THIS?"
Great tips Ray, and you came from the Real Estate industry and anybody who is successful in Real Estate is usually much more successful in Network Marketing as a Career, because Real Estate is Networking and Marketing so it's a natural transition and so again, you were already a very accomplished professional in the industry and didn't even know it until you got in it! LOL! So, yes, Ray is right again, (dang, do I really have to admit that! :)) And again, this advice isn't new but process or lack thereof is what most don't master, and I even have some sticky spots, at times, but process and processes must be mastered like you said Ray, and being able to make a sale (no matter how simple it may be to do as a process) is hard for most people because there is always a little tension at that time and just because of that few minutes or so of being kinda uncomfortable while wrapping it up as they say, most people live all or most of their lives afraid of this one unavoidable instance, and throw their future to the wind or out the window. One of the two. 🙂 With that, make it a great weekend and Good Day! HF. PS. Oh, last thought, a women and her husband (the Hodges) were in Real Estate, and still are, and have made millions in this industry from what I found out, since they are working with myself and the VP of the Co I'm with. So people in your industry Ray that see the light in the Network Marketing industry that are savvy usually crush it to use a way worn out pun! Chaio. HF 

Walter J. Carl stated in a 2004 Western Journal of Communication article that "MLM organizations have been described by some as cults (Butterfield, 1985),[51] pyramid schemes (Fitzpatrick & Reynolds, 1997),[52] or organizations rife with misleading, deceptive, and unethical behavior (Carter, 1999),[53] such as the questionable use of evangelical discourse to promote the business (Höpfl & Maddrell, 1996),[54] and the exploitation of personal relationships for financial gain (Fitzpatrick & Reynolds, 1997)".[52][55] In China, volunteers working to rescue people from the schemes have been physically attacked.[56]
For more information, John Oliver did a fantastic segment about the horrors of MLMs. The 2016 documentary, Betting on Zero, investigates the allegations that MLMs are nothing but legal pyramid schemes. This article also does a wonderful job of breaking down the reasons why MLMs are doomed to failure. I encourage anyone who is thinking about signing up for an MLM to watch these.
3. Business cards, buttons and brochures. Most companies offer sales aids that help the cold sponsoring process. If you owned a store, you would put out your "open for business" sign at the start of each day. Wear an "open for business" button promoting your product. Something catchy will inevitably create interest. If people are bold enough to quiz you about the button, they're probably outgoing and a great prospect. Pass out literature with your phone and e-mail, and use your business cards. Do this consistently. The law of averages says something has got to happen.

Thanks for the list. As with anything it’s a matter of opinion and you have to put in the work to see results. If you’re just doing parties in your hometown, that’s probably not going to work. With all the tools you have in the Internet you can really promote whatever it is you’re selling. If you want to be successful with a good company, you have to look at it as a business and roll up your sleeves.
Don’t just focus on the glowing reviews from distributors who are making $50,000 per month. You should also pay close attention to those people who never made any money and gave up after a few short months. Why did they give up? What are the common complaints from unsuccessful distributors? Answer these questions to gain insights into the MLM you’re considering.
My network marketing Leads are the best way to follow the golden proverb that somebody must have dropped coming down the mountain, because when it fell, it hit so hard that everyone doesn’t think twice about it just being plan common sense. And I don’t know why it isn’t folded into every California cookie because it is the best way to gain a fortune. This proverb that needs much repeating is “Work smarter, not harder.”
It’s estimated that in under 2 years almost 90% of web traffic by volume will be video. If you have the skills, or can hire a good SEO specialist, it is possible to rank a sales video on Page 1 of Google with relative ease depending on how competitive your niche is. Put a visible call to action in the title which appears in the search engine results page, and link the YouTube video through to your web site and with luck you should have a nice flow of leads as long as your video is listed on Page 1.
Use social media. Posts asking people to join your team won't likely produce results, but if you're clever, you can use social media to generate interest in your business and possible leads. For example, if you sell weight-loss products, you can promote before and after pictures on Pinterest or Instagram. If you sell makeup, you can post tutorials on YouTube that you share across social sites. 
Product that is purchased and consumed by participants to satisfy their own genuine product demand – as distinct from all product purchased by participants that is not resold – is not in itself indicative of a problematic MLM compensation structure. For example, the final order entered in FTC v. Herbalife permits the payment of compensation based on personal consumption, subject to specific limitations and verification requirements. However, the FTC’s law enforcement experience has shown that MLM participants may buy product – and recruit or pressure other participants to buy product – for reasons other than their own or other consumers’ actual demand, such as to advance in the marketing program.
If you insist on trying one of these MLM offers, the least you can do is look for proper business registration with BBB, toll free number, and proper address (no Post Office box). Also, you will need lots of family and friends to make it work. As a final step, check the MLM materials for one or more of these "red flags" that are associated with the worst of the offerings:
You need to learn this: People do NOT care about your MLM Success, it is ALL ABOUT THEIR Potential Success. Yes, you need a good personal testimonial, but down play it and make your Success a STRONG possibility for your prospect or new leader, and then show them that you will work hard to help them achieve it. It is NOT about You, but all about THEM. If an ego needs stroking, stroke their ego, not yours.
The Direct Selling Association (DSA), a lobbying group for the MLM industry, reported that in 1990 only 25% of DSA members used the MLM business model. By 1999, this had grown to 77.3%.[26] By 2009, 94.2% of DSA members were using MLM, accounting for 99.6% of sellers, and 97.1% of sales.[27] Companies such as Avon, Electrolux, Tupperware,[28] and Kirby were all originally single-level marketing companies, using that traditional and uncontroversial direct selling business model (distinct from MLM) to sell their goods. However, they later introduced multi-level compensation plans, becoming MLMs.[23] The DSA has approximately 200 members[29] while it is estimated there are over 1,000 firms using multi-level marketing in the United States alone.[30]
Roadie is the neighbor-to-neighbor shipping network that connects “Roadie” drivers to people who need items shipped from one location to another. Roadies can browse “Gigs” by price, location, distance and size and decide which gigs they want to take. The majority of local Gigs pay between $8-20, and long distance Gigs with oversized items can pay up to $200. When on the road, Roadies get special discounts on food, gas, and more.

As the owner, you are the face and voice of the product whether you like it or not. Expect to spend an inordinate of your time managing people, their emotions and expectations. The heavy reliance on residual income means that your income stream may dry up suddenly if a salesperson fails to meet his quota. This could easily happen, because in many cases that salesperson must not only be accountable for his sales, but of the sale people he recruits under him. These are people he may not know. Therefore, your earnings potential is limited by the selling ability of others not directly under your control. A MLM business may strain your personal relationships. Lower-tiered salespeople, particularly those within your circle of family and friends, may harbor ill feelings if they fail to advance within the organization.

An example of a high-profile multi-level marketing company defending its practices is Herbalife Ltd., a manufacturer and distributor of weight-loss and nutritional products with more than 500,000 distributors. Although the FTC had been investigating Herbalife, it was activist investor William Ackman who shed a national spotlight on the company by shorting $1 billion of the company’s stock in 2013. Ackman accused the company of operating a pyramid scheme and backed his allegations with a bet the company’s stock price would fall under the weight of the scam.  


Thumbtack matches freelance professionals with customers who need help with an array of tasks, from taking wedding reception photos to painting a mural to remodeling a kitchen. Once you create a profile, Thumbtack sends you customer requests, and you decide whether you want to respond. If you are interested in a project, you send a custom quote to the customer, who will decide between your and other freelance professionals’ quotes. If they approve your quote, then you are ready to work on the project!
These actions are both business professional and duplicatable — the kind of actions you want to encourage your distributors to model. Imagine how powerful your organization would be if everyone in it could be counted on to do what they promised they would? Honoring your intention to make and keep your marketing promises is an almost 100 percent guarantee of success in a network marketing business.
Multi-level marketing, abbreviated as MLM, also called pyramid selling, network marketing and referral marketing, is a controversial marketing strategy for the sale of products and/or services where the revenue of the MLM company is derived from a non-salaried workforce (also called participants, and variously known as “salespeople”, “distributors”, “consultants”, “promoters”, “independent business owners”, etc) selling the company’s products/services, while the earnings of the participants is derived from a pyramid-shaped commission system.

Hi Jeremy great article. Here’s my take for what it is worth,after working 50 years for the bank making not so much money,having to accommodate there time schedule ,negotiated vacations and seeing very few people advance to 6 figure incomes,I’m somewhat intrigued by the idea of using my retirement years looking at mlm as a part time endeavour . Obviously I put a lot of blood sweat and tears into my previous job,so I’m not expecting to make my millions in a couple years in mlm, but I like the (do it in your own time) idea. If I find a product I like and would use anyway why not? I also like the idea that the potential is there biased on your own efforts. Am I wrong What do you think?


Multi-level marketing is a strategy some direct-sales companies use to encourage their existing distributors to recruit new distributors by paying the existing distributors a percentage of their recruits' sales. The recruits are the distributor's "downline." All distributors also make money through direct sales of products to customers. Amway is an example of a well-known direct-sales company that uses multi-level marketing.
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Sulaiman Rahman, @sulrah. Sulaiman is the founder of UrbanPhilly.com, or UPPN – Urban Philly Professional Network. He was also an African-American Chamber of Commerce Chair. Sulaiman is a Philadelphia native and Penn graduate. He is also currently a Creative Ambassador for philly360 and long-time entrepreneur.
Dolly is a moving service that utilizes two types of workers: “Helpers,” who own a pickup truck, box truck, or cargo van and can lift up to 75 pounds, and “Hands,” who can lift up to 75 pounds but don’t own a moving-friendly vehicle. Average earnings are $30/hour, but plenty of Helpers and Hands earn more than that. Choose to perform only the work you want to do, and get paid weekly.
A company that cares more about recruitment than it does about selling products will not invest much in training resources for its distributors. Pyramid schemes are designated as such by their focus on leveraging your network to buy their products through recruitment, under the guise of “startup costs” and “startup packages.” Extensive training programs that focus on teaching you how to sell products instead of how to recruit more will be an important clue in your research.
Great listing and especially the honest look at what being in an MLM means. Direct sales is a hard business, especially if you’re not passionately using the product daily. You see too many people who join thinking it will be a get rich quick scheme and don’t actually care about the product or their customers. Genuine lasts and is successful, companies like Avon and Mary Kay have been around for generations because people love their products.
Remember to create a plan at your very first opportunity. I know the saying gets old but people never create a plan to fail, but in most cases those who fail, do fail to plan! You would never travel all the way across the country without having some sort of plan, at least a map, on how to get there and how much it will cost. One of the very best MLM tips I can offer is the idea of developing a plan on the very first day you enter your new business. And remember one of the best ways to learn is to listen closely to those who have become successful doing the MLM business in the past.
MLM salespeople are not employees of the MLM company. Participants do not derive a salary/wage, nor do participants receive remuneration from the MLM company for their invested labor and expenses in their MLM "independent business". The income of participants, if any income is made at all, is derived only from commissions on their personal sales or their share of the commissions on the personal sales of their downlines (the MLM compensation structure).
You are right in that most MLM have monthly dues and have high entry fees to be distributors or consultants. You are also right in that most MLM companies focus on recruitment and not product sales. I’ve been working with Arbonne now for quite a while and none of those comments apply to this company, which is why I believe they have survived and are only growing at this point, despite some people’s opinion that they will soon be relics like Mary Kay. To become a consultant is a mere $75 dollars, the kit is involved with all free samples and material. Product loading is prohibited. Each event we host regularly ends with most if not all attendees becoming a preferred client for $20 joining fee for the first year and a $15 renewal every year with no monthly expectation and a guaranteed minimum of 20% off of all stock at all times and 40% off of all packages at all times. Not only that consultants can will their business down 6 generations, and the Mercedes incentive is for a purchase, not a lease. We do look to grow our network, but we emphasize this takes hard work and is not a get rich quick scheme. While you hit the nail on the head with most MLM businesses, there are MLM businesses like Arbonne who are a cut above the rest and who are in the habit of not putting pressure on anyone attending to either purchase or join as a consultant. We only want the best in our network and we have thousands of examples of very successful men and woman to show for it. Great article!!!

Carl Rehnborg is credited as having started the multi-level marketing industry back in the 1930s. After learning about the benefits of dietary supplements in China, Rehnborg came back to the United States and started a company called The California Vitamin Company, which was later rebranded to Nutrilite. Six years after that rebranding, Rehnborg reorganized the company’s structure and the way it sold products into what we know as MLM today.


Many companies will tell you to make a list of 100 people you know when you’re getting started. There’s nothing wrong with that, but most successful MLM marketers have very few clients that are from that original list. In most cases, the family and friends only come on when they see your success. You need to treat MLM just like any other business in the sense that you only focus on the people who are interested in what you’re offering. You need to have a target market.
My network marketing Leads are the best way to follow the golden proverb that somebody must have dropped coming down the mountain, because when it fell, it hit so hard that everyone doesn’t think twice about it just being plan common sense. And I don’t know why it isn’t folded into every California cookie because it is the best way to gain a fortune. This proverb that needs much repeating is “Work smarter, not harder.”
The internet has made it easier than ever for people involved in multilevel marketing (MLM) to find leads or people who might be interested in your product, service, or business. Instead of just reaching out to people you know or approaching strangers, you can create a website, build an email list, leverage social media, and develop referral programs to generate solid leads that can eventually translate to sales.
If you want to learn about the wonderful (and massive) world of internet marketing from the pros, Digital Altitude is where it’s at. Their products might cost up to $10k+, but you’re getting access to a toolbox of pure gold. Then there’s their commission rate…up to 60%. Just take a second to think about what a 60% commission rate on a $10k+ product looks like. Not bad, huh?

Writing MLM-specific articles is another great way of establishing authority inside of MLM. When people type in a search term or phrase on a specific MLM topic, and an article appears with the networkers name as the author, if the article answers a specific question, and is not just a spam piece, then the reader will visit the site to learn more about the author.


The FTC’s case against BurnLounge provides an example. BurnLounge argued that its participants bought product packages consisting of sales websites and music-related merchandise because they wanted to use the merchandise. When BurnLounge’s product packages were untied from the business opportunity, however, monthly sales of these packages plummeted by almost 98 percent. At most, actual demand was responsible for only a small minority of package sales, and BurnLounge was found to have an unfair or deceptive compensation structure. 
As with all MLMs, the real money to be made isn’t in selling their products but in recruiting more people to join your team (basically, doing the work for you). So the real winners are the person who started the business and the very first people she recruited. This top of the pyramid is also where all of the success stories tend to come from. Among the most vulnerable to these pyramid schemes are people in smaller towns and rural areas. Market saturation prevents growth in a small town, because once everyone you know starts selling it, no one can make any money and you’ve essentially created your own competition.
An MLM’s compensation structure may give its participants incentives to make representations about the business opportunity to current or prospective participants. As a consequence, an MLM should (i) direct its participants not to make false, misleading, or unsubstantiated representations and (ii) monitor its participants so they don’t make false, misleading, or unsubstantiated representations.
Boatbound is the platform for renting your boat out to other seafarers. Set a custom schedule and pricing, and make easy cash, offsetting your ownership costs. Boatbound provides up to $1,000,000 in liability protection and up to $2,000,000 in hull damage protection with every rental through Lloyds of London. Approve each rental on a case-by-case basis, so you can rest assured your vessel is in good hands. Receive payment via direct deposit 2 business days after your rental.
This one is a little sensitive so you should take it very seriously. Ask the family and friends of most budding network marketers, and they will tell you that it is annoying how they’re always trying If you keep doing this long enough, it will eventually cost you your friends and get you no more invitations to family gatherings. Of course, there’s no problem with telling your family and friends about what you’re doing and gauging their interest. However, if they’re not interested, don’t push it.
If you build a motivated sales team, you could potentially earn a substantial amount of residual income, which means more free time to grow your business. MLM leverages the power of "word of mouth" to reach consumers. A good product in the hands of a motivated sales team may spread to family members, friends and neighbors rather quickly. In addition, your overhead cost may be minimal under a MLM structure. You may operate as a home-based business, using your own space for storing the product. Much of your operating expenses go toward paying commissions to salespeople, but since this is a variable cost, you only pay when a person completes a sale.

Yep, it will NOT be easy. However, and I truly mean this, IF you embrace these 3 Network Marketing Tips for Guaranteed Success and truly honor them, you WILL get there. I don’t know if it will take you one year, three years, five years but heck, what if it takes you 20 years, what is the alternative? Are you creating freedom with your other sources of income or are you trading dollars for hours? And remember, quitting never speeds the accomplishment of ANY goal.
Perhaps the only real way to reach free leads is to network with other, more experienced marketers, and perhaps get them to share their lists as a way to get you off the ground. With this, you aren’t really getting free leads as such – more leads at no up-front cost. The other marketers will usually expect that you will send commission to them for the sales that you make.
Closet Collective is a subscription rental service for everyday designer wear. Have a closet full of clothes you rarely wear? Rent out your $200+ designer pieces and earn extra cash without giving up the option of wearing them again.During the lending period, each item is fully insured, so you don’t have to stay up nights worrying about that Chanel jacket! There are two ways of lending your items on Closet collective:
Multi-level marketing is one form of direct selling. Generally, a multi-level marketer (MLM) distributes products or services through a network of salespeople who are not employees of the company and do not receive a salary or wage. Instead, members of the company’s salesforce usually are treated as independent contractors, who may earn income depending on their own revenues and expenses. Typically, the company does not directly recruit its salesforce, but relies upon its existing salespeople to recruit additional salespeople, which creates multiple levels of “distributors” or “participants” organized in “downlines.” A participant’s “downline” is the network of his or her recruits, and recruits of those recruits, and so on.
TaskEasy connects property owners with lawn and homecare professionals. Tasks include lawn mowing, snow clearing, and putting up holiday lighting. Payments for work will be deposited directly into your business’s account 3-5 days after the work is completed. Or, if you prefer a paper check, TaskEasy will mail that to you 10-14 business days after the task is done.
STATE OF THE ART LEAD MANAGEMENT SYSTEM: Our state of the art lead management system lets you sort and organize leads, setup meetings, schedule follow-up calls, schedule reminders for meetings and follow-up calls, create auto-responder messages and voice broadcast recordings and much more! Our tools save you countless hours of work and significantly improve your productivity.


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