You apparently have an image strongly planted in your mind of what network marketing (also known as multilevel marketing) is all about housewives buying and selling goods while gossiping or a high-pressure salesperson trying to persuade you they how easily you can become a millionaire if only you and your friends and their friends and so on would buy and sell goods with him.
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Now that companies can easily sell directly to their customers online, people look to social media to get their recommendations for products, and the popularity of subscription beauty boxes, not to mention the fact that there are so many retail stores even in the most far out suburbs, I don’t see how the network marketing model is necessary anymore. The only people who defend them are the people who were trained to. This is because MLMs love to brainwash you into defending them against naysayers and demand you go on the offensive to anyone who might disagree. They may still have wide-eyed hope. It’s sad and terrible. The sooner these pyramid schemes are declared illegal and go out of the business, the better off the world will be.
Many self-proclaimed entrepreneurs send me invitations and accolades to join their favorite Multi-Level Marketing (MLM) or Network Marketing company, but these all sound like "get rich quick" schemes to me. For me, the essence of an entrepreneur is creating something new and innovative, whereas an MLM is a traditional formula on an existing product with a high premium on pyramiding.
First, Elliot, thank you for this article. Your sense of truly wanting to help comes through and it’s refreshing. Like MommyFinance, I too have suffered PTSD from previous runs at MLM but I have been looking for legitimate ways of making extra income and seems I’m being directed toward trying MLM again. Your article gave me hope that there are some good ones out there. What you said about finding the one that fits me and leaving a legacy for family really turned on a light for me and I greatly appreciate that. A wine business is not quite up my alley but I will certainly direct those who might be interested your way.
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A downline distributor is a recruited distributor from whom the sponsor (the one who recruited them) gains commissions. Every compensation plan involves recruiting other distributors to help sell the company’s product. Some compensation plans provide higher commissions for recruiting successful distributors (quality over quantity). Other plans only focus on simply hiring more distributors (quantity over quality). Overall, downline distributors help sponsors gain extra commissions.
I’m torn. I use Rodan+Fields but never considered being a distributor. Then a friend of mine introduced me to Jeunesse and got me fired up to be part of his team. I said “yes”. But now I’m wondering if the company is right for me because a) I read some negative stuff online about the company, the products, lawsuits, however the team is amazing! b) I actually really like what R+F has done for my skin therefore I feel I connect with the company more.
Many MLM companies do generate billions of dollars in annual revenue and hundreds of millions of dollars in annual profit. However, the profits of the MLM company are accrued at the detriment to the majority of the company's constituent workforce (the MLM participants). Only some of said profit is then significantly shared with individual participants at the top of the MLM distributorship pyramid. The earnings of those top few participants is emphasized and championed at company seminars and conferences, thus creating an illusion of how one can potentially become financially successful if they become a participants in the MLM. This is then advertised by the MLM company to recruit more distributors to participate in the MLM with a false anticipation of earning margins which are in reality merely theoretical and statistically improbable.
Even, the hard core Amish don’t ‘cut off’ friends and family who choose to not fully live their life in the inner circle of the faithful in their community. If the concept is that basic it stands to reason that as a parody—‘resistance isn’t futile’—and cutting off all the circles of influence who don’t join your inner circle of twenty to ‘reach diamond’ is: And just uncouth at that. So, “no one is a prophet in their own country”: Go out and look for like-minded people to expand that circle without dressing up in business clothes at 5 a.m. on a Saturday morning to head to the cult like MLM “Ra! Ra! Session.” Real friends and family are hard to come by. Grow your marketing network without burning the people who care about you most. And get solid like-minded leads without getting up earlier than any sane Adventist would on a Saturday.
84. What creates IMPACT? Touching what people Value and hold dear, with the Hope of Increasing it and making it Larger in their life. Find out what people VALUE in their life, then wrap your presentation around it. "This will help you have more time with your children" or "This will allow you to give more money to your church," or "This will guarantee you having more control over your future."
Starting your network marketing business off on the right foot is so important if you want to achieve big dreams and make an income that you can use to make your life better. Want to get more network marketing tips for beginners? Stay tuned to our social media channels (we’re on Instagram, Facebook, YouTube, and Pinterest) for advice. We also have a gorgeous 10 page PDF that you can download right here where we share 10 new things you can try when you want to reignite your network marketing business!
Right now, MLMs are preying on lower-income, often undocumented immigrant communities and taking advantage of their lack of knowledge and finances. Their reps lure them in by telling that they are giving them the tools to start their own businesses and that they can create jobs for their friends and family members. In the 2016 documentary, Betting On Zero, director Ted Braun talks to several Latino families who have lost their entire life savings to Herbalife. They were told by MLM reps that it’s easy work and that it’s not dangerous, and so they sold their construction businesses to invest in Herbalife.
There are people out in the industry that will tell you recruiting is Selling, and Selling is Recruiting. They are wrong. Selling is Transaction based, and Recruiting is Transformation based. Selling is a one time event, where Recruiting births many events in the future. Selling is about CLOSING people. Recruiting is about OPENING futures. Don't be misled. They are 2 totally different processes, with different skill sets needed, no matter what some folks say.
Yes, with Network Marketing or MLM, you will earn from everybody’s effort down the line into an infinite extent. This means that your outcome, being alone, as a single human being, who has a limited capability within the 24 hours period (the only time avialable to all of us), will not be confined within the limit of your own limitations, but by the potentials of unlimited extent of people, whom you no longer know and care about, who are all doing their stuff everyday for their own benefit.
I love love love this article! I’m a business growth coach who works with small business owners and often leaders from other MLM’s. From time to time I’ll get someone who has been struggling significantly even getting started and I find that it’s sheer absence of knowledge of the numbers. They are still under the impression that if I get three, and they get three then we’re all going to be millionaires. It’s very sad but the truth is not being told. Being in an MLM is hard. But it is very doable. I have had significant success in the past, while I am not in an MLM now. Nor do I want to be, you must be all In to make it work. Thank you for sharing this. I would love to interview you on one of my webinars