This is the age old question for all businesses, how do I generate prospects to make sales to. There are hundreds of methods, but as I have learned over the years, what worked yesterday does not mean it will work today, never mind tomorrow or next year. List building, lead purchases, your social media posting, advertising, email marketing, texting, Bluetooth wireless broadcasting, there are many strategies and they all depend on your market focus. What will work for one will not work for another, so you have to focus on those who would be interested in your product or service first and foremost.
Make a decision that you will master this and not give up. Make up your mind to learn and develop the skills to be able to recruit. Make up your mind to pass your fear of talking to people and come out of your shell. Your decisions should be bigger than your fears and insecurities. Even if you are an introvert, make up your mind to make it a priority and do it whenever you choose.
Here is how they mostly work: You sign up and pay the buy-in fee to receive your startup kit, and then you start clogging everyone’s social media feeds about your new venture and beg your friends and family to join you on your “journey to financial success”. You host a bunch of fake parties and wine tastings or worse, you meet up one-on-one to catch up and the whole thing turns out to be nothing more than a demo and sales pitch where you guilt your friends into buying stuff they don’t want or need. After you subject them to that, you then try to recruit them to join your team of consultants, or whatever term your particular MLM uses.
1. Be coachable. MLM is a business of duplication. Those who've already been successful will share their secrets to success, and all you need to do is listen and then do what they tell you. Unfortunately, I wasn't very coachable in the beginning. I was successful in traditional business and figured I could do the same things and be successful in network marketing. Boy, was I wrong! Because I didn't listen to my upline leaders, I didn't make any money at first. Successful MLMers have been there, done that--and have the paycheck to prove it--so be coachable, and duplicate their success.
You must select a mentor you respect who has a history of success. If you were an employer hiring a new employee, would you be skeptical of someone who was a job hopper? Make sure your mentor is not an MLM junkie. Look for someone who believes in career MLM opportunities. To consistently earn the type of income you dream about, you must find a solid company, build a loyal distributorship and customer organization, and resist the impulse to jump on every hot new deal. Too many hot deals that fail will simply waste your time and money and leave you cold.
46. There are people out in the industry that will tell you recruiting is Selling, and Selling is Recruiting. They are wrong. Selling is Transaction based, and Recruiting is Transformation based. Selling is a one time event, where Recruiting births many events in the future. Selling is about CLOSING people. Recruiting is about OPENING futures. Don’t be misled. They are 2 totally different processes, with different skill sets needed, no matter what some folks say.
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