It is almost impossible to stop the industry because of the amount of investors and lobbyists who are profiting from them. “During the Obama administration, the Federal Trade Commission made its biggest-ever effort to curb this industry when last summer it slapped nutritional supplement–seller Herbalife with a $200 million fine and, as part of a settlement with Herbalife, demanded it restructure its business so that it would “start operating legitimately,” as FTC Chairwoman Edith Ramirez put it.” (Slate) The current administration under President Donald Trump will be a completely different story and may very well be a boon for the MLM industry. Let’s start with Trump himself. In 2009, he licensed his name to an MLM, which eventually went bankrupt, along with many of his participants. Many in Trump’s cabinet have strong ties to MLMs as well: Betsey DeVos (whose husband is the president of Amway — by the way, DeVos family has donated $200 million to the Republican party over the years), Ben Carson, Carl Icahn (a billionaire who is also a major investor in Herbalife and holds five board seats at the company), and Charles Herbster.
First of all, Avon “has” been. Second, Avon really needs to work on their appeal to a younger generation. Third, Avon makes it difficult for representatives to make any money unless you are purchasing a ton of catalogs and knocking on doors. The company really needs to allow representatives to advertise online, and I don’t mean spamming friends on a Facebook or Twitter feed.
It is essential to go with an option that is going to deliver these kind of results. This is why the best network marketing leads are often found by just handing out flyers because most people will already have heard of the product/service and are willing to make the purchase right away. Just get the word out and start spreading those flyers and business cards in town. You will be surprised as to how many people are interested in these products/services and are willing to spend money on them.
7. Teach to Teach and You can go to the Beach. This might be the biggest of all the Network Marketing tips I can offer you. Yes this is a people business but it is still a BUSINESS. If YOU are the only one that can answer questions, lead webinars, etc, you aren’t teaching your team how to operate in your abscence. Teaching to teach means you answer questions in a way that the person asking the question can then tell any reps they recruit where to also get those answers. HINT: If each time a teammate asks you a question has you on the phone for 45 minutes vs pointing them to an existing training, you gots some work to do!

“MLMs very rarely emphasize the extreme likelihood of failure, or the extreme likelihood of financial loss, from participation in MLM. MLMs are also seldom forthcoming about the fact that any significant success of the few individuals at the top of the MLM participant pyramid is in fact dependent on the continued financial loss and failure of all other participants below them in the MLM pyramid.” (Wikipedia)
Great tips, John! I really like them. #9 really hit home with me. Before, I didn’t realize the mistakes that I made. Always pitching my business never really trying to make a connection and establishing a relationship with my customers until i noticed they’re turning away from me. That’s when I decided to learn what was wrong. Thankfully, I learned. Keep ’em coming John! I love reading your posts. Create a great day!

Obviously, you don’t have to steal their resources, you don’t have to deprive them of something that makes them better. In fact, to become successful with MLM system and build a fortune, it is your role to empower everyone in your network to make them become successful. The more succesful people you’ve created, the greater you become and the more you’ll get paid.


Influence – John C. Maxwell says that a leadership is influence, nothing more and nothing less. Everything rises and falls on leaderships, so it’s an essential attribute for success.  Influence is also used to effectively and persuasively communicate the virtues of a good product or service, and to get people to say YES!  We also know that at sales.

To put these statistics into context, John compared them with the failure rates for traditional small businesses using the Small Business Administration’s statistics for 2008. And he discovered that 44% of small businesses survive at least four years, 31% at least seven years, and 39% are profitable over the life of their business. In 10 years only 64% of small businesses fail.
Remember to keep things in perspective. Don’t expect that everyone you speak to is going to be as excited as you are about your new business and get involved right away. In addition, when you are fortunate enough to get others involved in the MLM business don’t over sell them on it. That is the quickest way for someone to become negative. If they are under the false belief they will be a millionaire within just a few short weeks or even months they will become extremely disappointed and it will work against you and everyone else in your business line. This is another one of the important MLM tips.
A company that cares more about recruitment than it does about selling products will not invest much in training resources for its distributors. Pyramid schemes are designated as such by their focus on leveraging your network to buy their products through recruitment, under the guise of “startup costs” and “startup packages.” Extensive training programs that focus on teaching you how to sell products instead of how to recruit more will be an important clue in your research.
The Internet has made it so easy now. In the old days you had to actually visit people, or at least call them, to pitch your fabulous new opportunity. Face-to-face marketing is still practiced, but it is not so common these days. Besides, no one really loves the idea of having someone over, so they go online where everyone can be as safe as they want. They create sites with videos, testimonials, and pictures. 

Finally, you must realize that some of those you sponsor will simply just not make it. They have entered the business with the wrong impression that somehow they would become successful without doing the hard work it will take in building their business. Another important one of the MLM tips is to interview those you intend to sponsor and be selective because you will be investing time in them. Why sponsor someone that is not going to be fully invested with their time and money. It will be a waste of your time and theirs.
MLM restructures the traditional business model — manufacturer to retail shop to customer — such that sales agents working for the manufacturer sell directly to customers, bypassing the retail shop altogether. MLM companies can then convert customers into advocates for their products and possibly even sales agents. Because there is no retail store for the products they sell, MLM agents typically work from their homes, interacting with customers in the community or, more often, over the internet.
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Sulaiman Rahman, @sulrah. Sulaiman is the founder of UrbanPhilly.com, or UPPN – Urban Philly Professional Network. He was also an African-American Chamber of Commerce Chair. Sulaiman is a Philadelphia native and Penn graduate. He is also currently a Creative Ambassador for philly360 and long-time entrepreneur.
×